What sculpture is to a block of marble, education is to the soul.
—Joseph Addison
The Lawlor Group is smart, focused, easy to work with and does a terrific job in basing their observations and recommendations on careful, in-depth and probing research. They are at the forefront of contemporary thinking about branding and marketing complex institutions.
— Dr. Donald R. Eastman III
President
Eckerd College
St. Petersburg, Florida
Our Points of View
Ruminations, Publications, Presentations
We're avid readers, researchers, and trend-watchers. We believe one of our most important jobs is to stay up-to-date on the issues that matter, so that we can provide our clients informed recommendations in this always-changing marketplace. Our reflections and recommendations can be found in our blog, our newsletter, our journal and in the presentations we give.
Our Blog: Lawlor Perspective
Random, urgent, troubling, probing, exciting, surprising, and/or possibly brilliant observations from Lawlor insiders.
E-newsletter: Lawlor Focus
Our monthly e-newsletter exploring timely topics in higher education marketing and communications.
Marketing Journal: Lawlor Review
Our critically acclaimed, semiannual higher education marketing journal.
Whitepapers
Occasional publications that examine the complex issues facing private colleges and universities.
Speaking Engagements
Our captivating, great-on-their-feet speakers who share their experiences and expertise.
More Intelligence
A collection of our reflections and observations to help enrollment management professionals navigate the higher education marketplace.