Not only is The Lawlor Group a smart, creative, fun and inspiring team that produces smart, creative, fun and inspiring work, but with The Lawlor Group you get a thought leader. They remind you to think about the things you should be thinking about (and sometimes forget) as an admissions/enrollment professional.

—Ken Anselment
Director of Admissions
Lawrence University
Appleton, Wisconsin

Signs it's time for a redesign

Next Wednesday, May 14, at 1 p.m. (Central) I'll be co-hosting a webcast with Lance Merker of OmniUpdate called "Signs It's Time for a Web Site Redesign." As one of the most important communication vehicles in your overall integrated marketing strategy, your institutional web site must be relevant, dynamic, engaging and meet the needs of myriad audiences. Inherent in that strategy is knowing when your site needs more than just regular maintenance—it's recognizing the signs that a major redesign is in order. However, such an undertaking requires a substantial commitment to human and financial resources, and the decision to redesign shouldn't be taken lightly. During this session, we'll discuss when a full site redesign is appropriate, in addition to the wrong reasons for a redesign (and if not a redesign, then what?). Registration is free, so I hope you'll join us!

UPDATE (May 15): Thanks to everyone who made it yesterday! For those of you who were not able to participate, you can view a recording of the webcast.

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