The Blog Archives: January 2012

Latest CIRP Data Confirms Importance of Value

The American Freshman 2011 report has just been released. This CIRP survey is one of our favorite national data sources because it largely asks the same questions annually, allowing us to identify trend lines among first-year college students.

#5 of Lawlor’s Trends for 2012

In this final installment of our series on the key forces shaping the higher education marketplace for 2012, we share why The Lawlor Group identified this as our concluding trend:

#4 of Lawlor’s Trends for 2012

In part four of our series this week, we share why one of the key forces in the higher education marketplace The Lawlor Group identified for 2012 is this:

#3 of Lawlor’s Trends for 2012

In the third installment of this week’s series, we share why The Lawlor Group considers this a key force in the higher education marketplace for 2012:

#2 of Lawlor’s Trends for 2012

In the second part of our series this week, we share why The Lawlor Group identified this as one of the key forces that will shape the higher education marketplace during the coming year:

#1 of Lawlor’s Trends for 2012

At the start of each new calendar year at The Lawlor Group, we present our take on the top forces shaping the higher education marketplace. This year we identified five trends, and each day this week in this space, we’ll highlight one trend and share why we chose it. So first up is:

Translating the Liberal Arts

Today I was part of a panel at the CIC Presidents Institute, where the essence of my comments was that the benefit statements people want to hear about a college education must be framed in a vernacular not only that people understand, but also that responds to their informational needs to make a judgment about an institution’s value proposition.