The most damaging phrase in the language is: 'It's always been done that way.'
—Rear Admiral Grace Hopper
The most damaging phrase in the language is: 'It's always been done that way.'
—Rear Admiral Grace Hopper

The Lawlor Group is smart, focused, easy to work with and does a terrific job in basing their observations and recommendations on careful, in-depth and probing research. They are at the forefront of contemporary thinking about branding and marketing complex institutions.
— Dr. Donald R. Eastman III
President
Eckerd College
St. Petersburg, Florida
Summer Seminar 2009 begins this week in Minneapolis. Described by past participants as "one of the best private college enrollment management conferences," the seminar will welcome over 100 guests from throughout the country. Roger Goodman, vice president of Moody's Investors Services, will kick off this year's Summer Seminar conference, which is focused on the theme of Asserting the Value of Private Higher Education in an Age of Frugality. You can follow Summer Seminar on the Lawlor blog or on Twitter @thelawlorgroup. The hashtag for Summer Seminar is #sumsem.
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