What sculpture is to a block of marble, education is to the soul.
—Joseph Addison
We thought we were just hiring a consultant to help us with our publications. What we experienced was a true collaborative partner who respected our history, traditions and internal knowledge, but appropriately challenged us to think more creatively and boldly about our competitive position in the crowded higher education marketplace.
— Raymond R. Kennelly
Vice President for Enrollment Management and Strategic Initiatives
Lewis University
Romeoville, Illinois
This past weekend, John had the honor of speaking to more than 100 college presidents at the annual Council for Independent Colleges (CIC) Presidents Institute. As part of a panel presenting recent research about prospective students and the college selection process, he discussed 10 observations and trends about student recruitment and enrollment at independent colleges and universities.